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IFFS/AFS 2007 Ends on High Note with USD 240 Million in Spot Orders

Event Will Expand To Seven Halls in 2008

SINGAPORE, 27 March 2007 – IFFS/AFS 2007 achieved an attendance of 17,322 trade visitors from 117 countries at the recent five-day International Furniture Fair Singapore 2007 and 24th ASEAN Furniture Show which ended on 5 March. Once again, the best and varied mix of Asian furniture designs coupled with the participation of high-quality international exhibitors contributed to the success of the event which achieved an estimated USD 240 million of spot orders.

Amongst the visitors, there were 66 buying delegations from 17 countries. An additional USD 2.1 billion of follow-on sales are expected as a result of the opportunities secured at the fair. IFFS/AFS 2007 also generated approximately USD 38 million in economic spin-offs for Singapore’s Meetings, Incentives, Conventions and Exhibitions (MICE) and tourism sectors.

In terms of the scale of the fair, IFFS/AFS 2007 was the largest in its 24-year history, providing a useful platform for the forging of an unprecedented number of potential global trade partnerships. It hosted a record 510 exhibitors from 28 countries of which, many had increased their exhibition space. This resulted in the show being 10.7 percent bigger than 2006 with 60,000 square metres in gross space (or 39,300 square metres in nett space) spread across all six halls at the Singapore Expo.

With more than 35,000 pieces of designer furniture and furnishing products on display, IFFS/AFS 2007 offered unparalleled variety and quality buying opportunities. These included the largest collection of Chinese, Filipino, Indonesian, Taiwanese and Vietnamese furniture products, exhibited outside of the respective countries.

In addition, IFFS/AFS 2007 provided a breath of fresh air when it came to match-making between designers and manufacturers with a total of 92 first-to-market furniture prototypes by young designers from the region who took part in various design initiatives including the annual Furniture Design Award, FL!P Challenge and the inaugural PLATFORM.

Mr Craig Swift, Client Services Manager of Sacred Earth, one of the 41 exhibitors from Vietnam at IFFS/AFS 2007, said: “We have exhibited at IFFS/AFS for three consecutive years and have always had successful shows. 2007 was by far the most productive for us with quality buyers from a large spread of regions and markets. We have already signed up for 2008, where we are confident of building on the success from the previous shows.”

Mr Steven Chew, Chief Operating Officer of Sitra Holdings (International) Limited, Singapore, added: “We are pleased to see that IFFS/AFS has grown from strength to strength since its inception. We see tremendous value in participating in IFFS/AFS because of the exhibition’s ability to attract top international buyers and other industry professionals from all over the world. We were able to grow our sales directly and indirectly through the show and this show has become a must-have in our annual marketing calendar.”

Impressed with the quality and variety of the show, Mr Al-Karim Chatur, a VIP Buyer from Eztia Furnishings, Canada, said: “Our participation at IFFS/AFS 2007 was a huge success. We have always found the Singapore show to be our treasure trove. And as the saying goes, ‘the early bird catches the worm’, IFFS/AFS has proven to be our gold mine and by placing it as the first show to visit in the ASEAN furniture trade show circuit, we have always been able to achieve what we want.”

Echoing similar sentiments, another VIP Buyer, Mr Nicholas Pastos from Narde Ltd, Cyprus, said: “Once again, IFFS/AFS was very well organised and my colleagues and I were able to find a myriad of good designs and high quality furniture at the exhibition.”

Mr Tony Pang, Chairman, IFFS/AFS Show Advisory Panel, said: “We are heartened that IFFS/AFS has once again proved valuable to the global furniture trade players. The efficiencies of Singapore such as our business-oriented facilities and services, effective transport and logistics system as well as safe and cosmopolitan environment have continued to help boost our leadership position as a trendsetter in furniture designs as well as in reaffirming and catalysing businesses in the region. I’m certain expectations for next year’s fair will be raised and I am confident we will gear up to meet the challenges ahead.”

Indeed, the size and scope of the fair will be expanded when the IFFS/AFS returns from 1 to 5 March next year. IFFS/AFS 2008 will occupy seven halls at the Singapore Expo, allowing an additional 10,000 square metres of floor space for exhibition. To date, more than 12,000 square metres of exhibition space for the 2008 fair have already been booked by more than 50 companies.

Mr Quek Chin Tuan, Chief Executive Officer of IFFS Pte Ltd, added: “We remain fully committed to growing, improving and value-adding to the fair so as to provide both exhibitors and buyers a more rewarding networking, buying and selling experience. In fact, we have taken into account the feedback which we have received from trade visitors and exhibitors and will be moving the dates for the fair closer to the China shows. IFFS/AFS 2009 will be held from 8 to 12 March. Our objective is to ensure that IFFS/AFS continues to respond to the needs and demands of industry players by minimising travel inconveniences which will allow for more effective scheduling of itineraries.”

For more updates on IFFS/AFS 2008, please visit www.iffs.com.sg

About the Singapore Furniture Industries Council (SFIC)
Singapore Furniture Industries Council (SFIC) was established in 1981 as the official representative body of Singapore's furniture industry. It currently represents 95 per cent of established furniture manufacturers in Singapore of whom, 65 per cent have subsidiary manufacturing plants in the region including China, Indonesia, Malaysia, Thailand and Vietnam. Its primary role is to promote the interests of its members and the Singapore furniture industry. Many of its initiatives aim to facilitate members' exposure to the world market, develop local talent and encourage entrepreneurship. SFIC also organises the annual Furniture Design Award to spur trend-setting furniture designs from Asia. To ensure the industry’s growth and viability, SFIC continues to forge close partnerships with the government and trade-related agencies to harness technology, knowledge and information for effective strategic planning.

About International Furniture Fair Singapore Pte Ltd (IFFS Pte Ltd)
International Furniture Fair Singapore Pte Ltd (IFFS Pte Ltd) is a subsidiary of SFIC, which owns 60 per cent of IFFS Pte Ltd. MP International Pte Ltd owns the remaining 40 per cent share of the company. IFFS Pte Ltd’s business is in organising and managing furniture and furniture-related fairs, exhibitions, shows, conferences and other events worldwide. IFFS Pte Ltd organises the annual International Furniture Fair Singapore, which is held in conjunction with the ASEAN Furniture Show. In addition, IFFS Pte Ltd and MP International have launched the International Hospitality Furniture Expo, which will be held in Bahrain from 3 – 5 September 2007. The company has a six-member Board of Directors, comprising the Chairman of the Board, Mr James Koh, who is Presidential Advisor to SFIC, Mr Andrew Ng, the current SFIC President, Messrs Jerry Tan and Sim Kah Choon who are Vice-Presidents of SFIC, Mr James Chia and Ms Sylvia Phua, Chairman and CEO of MP International Pte Ltd respectively.

About International Furniture Fair Singapore/ASEAN Furniture Show (IFFS/AFS)
The International Furniture Fair Singapore, held in conjunction with the ASEAN Furniture Show (IFFS/AFS) began in 1981 and has since grown to be regarded by industry experts as Asia's most prestigious furniture trade show. IFFS/AFS provides an effective marketing platform for regional companies to venture into global markets. As a testimony to the quality of the show, IFFS/AFS is the first Asian-based international furniture fair to be accepted as a member of the elite Union des Foires Internationales, a Paris-based international authority on trade fairs. In addition, it is the only furniture trade event in Singapore to be awarded the 'Approved International Fair' status by the Singapore Tourism Board. The Singapore Exhibition and Convention Bureau also recognises the fair as a major event on Singapore's international exhibition calendar.

Issued by : Foreword Communications Pte Ltd

On behalf of : International Furniture Fair Singapore Pte Ltd

For media enquires, please contact:

Jasmine Sim (Consultant)/Sylvia Lim (Senior Associate)
Foreword Communications Pte Ltd
Tel: +65 6338 5918
Email: jasmine@foreword.com.sg / sylvia@foreword.com.sg

Quek Chin Tuan (Chief Executive Officer)/Juliana Gan (Assistant Marcom Manager)
IFFS Pte Ltd
Tel: +65 6569 6988
Email: chintuan@iffs.com.sg / juliana@iffs.com.sg

 

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