Looking for furniture pieces that exudes sophisticated elegance? Look no further, because Resource Decor will be bringing its exquisite new collections to the fair next month.
Read on to find out more from Kevin Sargison, Chief Retail Officer, about the company’s business philosophy, success, and new collections!
1. What is Resource Decor’s business philosophy?
Our business philosophy is centered around great design, exceptional customer service, and an innovative business model. We provide retailers and interior designers direct access to renowned designer brands, outstanding merchandising support, no minimum quantity orders, mixed container shipments, and an in-stock programme serviced by our network of distribution centres in Amsterdam, California, North Carolina, and Ho Chi Minh City.
2.What do you think contributed to the success of Resource Decor?
Our greatest strengths lie in the calibre of talent that we work with, and the wide range of the products that we offer. The community of designers that we work with represents a vast cross section of aesthetic values, products, and price points, which is evident across all our products — from Thomas Bina’s mastery of reclaimed wood, Kelly Hoppen’s signature use of lacquer and rose gold, to the eclectic, British industrial hallmarks of Andrew Martin. Each of the designers at Resource Decor offers unique perspectives, and the collective diversity of styles allows us to provide our customers with solutions for every living space, and to provide a complete, curated lifestyle, as opposed to owning simple, mere furniture.
The Emerson Dining Table — Round, by Maison 55
3. Will Resource Decor be bringing a new collection to IFFS 2018?
Yes, we’re bringing many new collections to the fair. Among the new collections to be showcased is Maison 55’s Emerson Dining Table, which effectively brings together the strength of concrete and the vitality of bronze steel. The combination of materials and texture tempers the robust rich spirit of the piece to create a more casual look and feel.
We will also be introducing Maison 55’s Chloe Vanity Chair, whose elegant upholstering in neutral hues and stylish stainless-steel stiletto legs highlight the clean lines and inherent femininity of the Chloe collection.
The last item we will bring is the sleek and striking Kelly Hoppen Ned Dining Table, which will feature a smooth, curvaceous, oval top and a sculpted base, where twisted tubes of fiber glass envelop splashes of colour, offset perfectly with a two-tone, organic lacquer finish.
The Chloe Vanity Chair, by Maison 55
4. What are you looking to get out of your participation at the fair?
IFFS is one of Asia’s most exciting design platforms, and for us, it’s a valuable opportunity for us to showcase our new collections to a diverse range of design professionals. Furthermore, participating at IFFS will put us at the front of the region’s furniture market. It will allow us to connect with other industry professionals, meet potential and new clients, as well as to catch up with our current customers, and to gain some inspiration from other pieces.
This will be our fourth time attending IFFS, and with each passing year, the caliber of furniture, furnishings, accessories, and interior design showcased at the fair gets more impressive, and we look forward to seeing what the show will bring for the upcoming edition.
The Ned Dining Table — Oval, by Kelly Hoppen MBE
5. What can trade visitors expect from your upcoming showcase at IFFS 2018?
Our showcase will align with our core principles of innovation, craftsmanship, and superior customer service. We’re looking forward to not only presenting original new collections, but also to introduce customers to our core in-stock programme, and Custom Upholstery initiatives. We’ll also be bringing back our successful ‘Shop the Room’ feature, which gives customers the abiity to shop vignettes from the booth in live time using portable iPads.
Keep an eye out for Resource Decor’s new collections at booth 4B-42 in March!